With that one strategy, this month I got a new client. And so now they're excited about it. This amazing community exists because of the guidance I got in The Membership Experience. Before joining The Membership Experience, I didnt know what a membership site would look like. I had to go back in the brain archives. In this workshop, were going to help you with those key things. And then the final piece is that we did something called a Plat U How To. These are typically signs that your target audience is interested in a membership site. And this is why Im passionate about membership sites. And it's just back to back. These bonuses are intentionally designed to help you create your membership, amplify your launches, and expanding your horizon of whats possible in your online business. STU: Shes amazing. STU: The recurring revenue. No way. I remember Andrew, he had a popular podcast, still does, right? Cannot do that. Not true. AMY: Yeah. And we see this all the time. STU: Im very opinionated about it because I work with thousands and thousands of membership-site owners, and without a shadow of a doubt, I can tell you what works and what doesn't work when it comes to getting more members in a membership site. I'll see you soon. I am a huge fan of keeping it simple. STU: She just wants to kick her feet up at the Porterfield Palace and enjoy the sun! But it can be done. I have a membership, and creating new content every month feels like I have to feed the beast, and it's exhausting. You just won't have the same level of conversions. STU: So heres what we need to do, my friendslisteners and viewers alike. Share. I'm not even exaggerating. So, you do have a videothe link is in the show notes: amyporterfield.com/260if you want to watch us as we actually do the interview. AMY: Okay, good. If you continue to use this site we will assume that you are a-okay with. Well, I was just saying you guys go for nice walks all the time. But she was doing it anyway to kind of please me. AMY: Yes. That's how many Americans are currently enrolled in at least ONE online membership, according to Statista. BIG lessons I learned creating my first membership Building my Momentum membership has been a humbling experience. Image from amyporterfield.com. He still is. I think its just a phrase. He tells me that all the time. But at the time, when she started doing this, which was years and years ago, she was blazing a new trailor paving a new trail? Only this guy right here. The training is released in weekly modules. And I kid you not, Amy, she just recently had her very first live event. So if you listen to my episode I did with Rachel Hollis a few episodes back, she was at my house, in my home studio, and we did the same thing with Stu. And thats why these two go hand in hand. STU: Well, I think I used to say Herb, and then. The next question is: would you consider leaving a membership site open, similar to an evergreen course, or recommend having a launch with an open cart for a short period of time for your membership site? I am thrilled that youre tuning in today because this is one of the best episodes I've ever created. And so her membership site solves one specific problem. A membership site, it's about momentum. And what I love about this story is that not only did it transform her business, but it gave her more time to be with her people in the membership. We haven't made any decisions, so don't hold me to this just yet. Now, whether youve got an open or closed, point of the matter is create a great incentive for people to buy. STU MCLAREN: Thank you for having me on the, AMY: Well, you already got my title wrong. A whole lot of hope knocked around by a whole lot of fear. So it's not enough to just get people in. Start lower, raise your price higher, because if you start the other way, let's say you go too high and you realize, Ooh, goodness. This isn't based on a one-time success.It's the accumulation of strategies from hundreds of different markets, all distilled into a blueprint for recurring success. I'm Amy Porterfield. Watching my membership community develop and the relationships in the community grow has also been amazing.The Membership Experience is so much more than a course. So even if you've got an open-membership site, what I would encourage you to do is have a bonus that you create that you offer people. How can I cancel my membership? I don't know why. All you need to do is you need to invite the people going through your course to a webinar. I love those webinars! And they have added to the experience of The Membership Experience again and are SUPER confident that this will produce even more results than ever before. AMY: Me, too. We did segments on how he comes up with blog post ideas or podcast ideas, or how he records his podcast, or how he comes up with ideas for his events, orokay, this one was one of the most popular, and we thought it was so silly. I never use them. But here's the thing. STU: And we see it all the time. I said at the very beginning, you're not into all the fanciness. Crazy, right? Amy Porterfield here. Step 2: The course is taught by Stu McLaren who has over 10 years of experience working with tens of thousands of membership site owners. And then, I would just say the other big misconception is that you only have to worry about getting people in. 180 of those people signed up at $30/month. Necessary cookies are absolutely essential for the website to function properly. He still is. How can we make this membership better? because they had never had the space to be able to reflect on the actual experience because they were always trying to welcome people in. Welcome back to another episode of the Online Marketing Made Easy podcast. No. It was so easy to get that client. This amazing community exists because of the guidance I got in The Membership Experience.Since starting my membership site, my husband has been able to retire and Ive inspired a whole group of people who want to work from home like me. Now, if it's a back end to a course, well, then, the pricing structure is going to be a little bit different because you're going to have fewer people coming through your course experience, and not only that but they are in love with you after a course experience. So at the end of the day, the way you nip that content beast in the bud is you batch produce. Okay, so, Jamie Swanson is an example. These rockstar business owners are living proof. The more support you have on this journey, the easier it will be to create and launch a membership site that, Becomes a source of financial stability by simply meeting people where theyre at with what you already know, love, and doConnects you with the exact-right people looking to learn, grow, and improve their lives right now (because even 100 people joining your membership would be a complete gamechanger)Allows you to use your existing skills and expertise to create a recurring revenue stream every month for years to come because additional revenue streams = additional safety nets, Compliments your future or existing offers like PB&J in fact, might I suggest a digital course paired with a membership?Gives your students the ongoing support and implementation strategies they need to get better results OR the preliminary action steps they need before taking your courseTurns your someday dreams into a reality and catapults you from someone thinking about a thriving business to the type of person who actually *builds* a thriving businessGives you the ability to pivot what you provide in-person and create a profitable method for supporting the growing number of people looking to learn online. All I can say is THANK YOU! Amy Porterfield is a social media consultant who created a membership site for people who want to learn about Facebook marketing. People panic, and its because theyre like, now the rubber hits the road. If we keep them happy and they're making progress, they stay. I couldnt have done any of this without The Membership Experience. As a Facebook and Instagram ads strategist, I was able to scale my own business without hiring a team. We made so much progress during our course experience, let's just keep it going. Instead of six weeks or eight weeks or ten weeks or 12 weeks, in Nicholass case, let's continue all year long. By the time this bonus lands in your members portal, youll have worked through the content in The Membership Experience and maybe even successfully launched your first membership! It becomes a thing. Here's this thing to do exercise workouts when you travel. It is definitely worth the investment. STU: But it was a lot moreit brought more energy into it. Basically, I got paid to build my membership site, which was really exciting to me!In July, I did a full launch and added over 50 more members. And that becomes a no-brainer for people. At the time, he was blogging every day, and he was podcasting every week, and so he didn't have a spare minute to think about creating content for a membership site. STU: You had me sweating. This has always been your biggest fear. I like your strategy with this one. Now, I'm assuming, by the way, my answer to this is assuming that we're talking about somebody who has both a course and a membership, okay, because the content in a membership if it was just standalone by itself would be a little bit different. Im going to need to lower things, well, now think of the psychology there. This is the avenue you need to take if you want to do the same. This has always been a goal of mine, and thank you for making it happen. And Im like, okay, maybe it is Erb. I dont know. The Membership Experience begins Monday, May 8th, after the opening ceremony. AMY: And your stories of what's worked is amazing, so Im hoping youre going to share some of those stories as we get going. Question number five: when youoh, this is a good one. Sarah Williams, amazing story because she had a bricks-and-mortar store, and she recognized that her customers were coming for the same things. So true. I paid a guy $500 in order to get his $79 account, because that's how valuable it was. And I am honored to be in the Porterfield Palace. So I love to think of, what are the top objections that people are going to have? Number one was a masterclass. They feel good about it, and every month or every time you raise the price, they feel even better about it, and they never want to give it up. However, there is no guarantee that you will earn any money using the techniques and ideas in these materials. The Accountability Pod that she never mentioned in my webinars was the best thing about her course. And so if you like the idea of us staying connected, of us supporting each other, of us continuing to work on our art, and us progressing and becoming better and better artists, I want to invite you to join me as a founding member. So he had about 200 people on that call. It used to be $89 and is now $220!
Membership Series: Facebook marketing for dummies - with Amy STU: Absolutely.
Amy Porterfield Digital Course Academy Review (2023) - Kate Kordsmeier I dont know where your mind has gone. Yes, this is the next natural step. So I'm excited about it. When will you be relaunching Momentum? And so over the next year, she welcomed over 2,500 new members into her membership as a result of having two different openings for the membership. So, I'm pretty sure you've already answered question number two. We've got to hustle. STU: that he wanted to [unclear 24:11]. Feeling stuck in your business? But for them, the other part was complete fear because an adoption is very, very expensive. We are talking about membership sites, but not just about membership sites; more specifically, how membership sites and digital courses coexist inside of your business. Youll also be itching for new inspiration and ready to kick your results up a notch. It could be pdf, it could be a Q and A, whatever. Running an online business carries risks, and your use of any information contained on this website is at your own risk. Well, there are characteristics, and as soon as you join us for the workshop, which is free amyporterfield.com/stuyou're going to take the assessment, and you'll be able to know right away whether your market is a good fit. Now I run a live event and have a mastermind group. This is year one of the membership. STU: They absolutely go together because of the nature of them. So when can we expect yours? I'm right here. But if they are known as a personal-brand photographer, people are much more likely going to hire them. We use cookies to ensure you receive the best experience on our site. AMY: That was good. So she used, essentially, that beta-launch script, and she sent an email out to 326 people, okay? STU: Super simple. They come natural to her. Im so glad you brought that up. So I am passionate about this. SIGN ME UP STU: I know. I hope you loved this interview with Stu. I am married to an Amy offline and on! I should get a refund. AND The Membership Experience community the people there have helped me reach new levels in my life and business. She went to a sub list, again, people who had taken her course. Weve already gone through it. So youll have to reteach and reteach and reteach. As business owners, we experience enough stress as it is. I had no idea what you were talking about, SP. AMY: Yes, so thats what it is: amyporterfield.com/stu. And nothing creates consistent growing income like a membership site! STU: Right there at the event.
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