limra marketing conference

We cannot combine existing individual registrations into group registrations. The COVID-19 pandemic has jeopardized millions of peoples mental, physical, and financial health. What should managers keep in mind as they discuss the value proposition of our industry? Email [email protected]. Mon - Thu: 9am - 5pm Closed on Fridays Join in this interactive workshop where you will learn how to create a customer advisory board, keep board members engaged, and get your strategic research questions answered in record time. As our industry continues to evolve, consumer expectations and economic conditions are shaping how business leaders are making key business decisions to fuel growth. She joined CNBC from WTSP-TV in St. Petersburg, Fla., where she spent four years as a general assignment reporter. Hear from a panel of industry executives who will share their valuable perspectives on these trends and shed light on how their companies are responding in the current business environment. Don't miss this opportunity to expand your knowledge on this extraordinary topic and stay ahead of the curve. There are currently no events at this time {{ primary[selectedPrimaryIndex].title }}, {{ secondary[selectedSecondaryIndex].title }}, 2023 Supplemental Health, DI & LTC Conference. Since 2021, he has been Head of Marketing for Nationwides Individual Life business which is a Top10 carrier in the industry. Jonathan serves on LIMRAs Diversity Marketing Committee, ANA Measurement Committee and is a Board member of Vivo Music Festival, a Columbus-based nonprofit organization. When processing a reservation with A Room With A View, you will be on a waitlist for rooms at The Loews Portofino Bay Hotel should cancellations occur in our group room block. Join the members of the Marketing Committee to: Join us as the conference begins to meet and greet peers while you share ideas and common experiences. | Privacy Policy It is critical that we blend a combination of human empathy, data analytics, and technology to advance how we deliver for our customers in moments that matter. Before joining OneAmerica, Gay held several marketing leadership roles at MassMutual Financial Group, focusing on building customer relationships with emerging consumer segments, career agency and independent brokerage marketing and product and services marketing. Financial services marketing professionals from life, retirement, and workplace benefits who focus on all areas of marketing, including product, consumer, producer, digital, and strategy, as well as research and consumer insights and communications, advertising, and branding. Join this panel discussion to uncover the power of seamless integration among carriers, consultants, and third-party platforms to create an efficient and effective ecosystem. This session will offer perspectives and trends related to physical, mental, and financial wellness programs and the engagement strategies that are most effective in marketing these benefits. ), and State Farms Cliff Paul campaign among others. In her opening remarks, she will talk about how building a rewarding customer experience isn't just about an intuitive website or a friendly voice on the phone it's . Take advantage of our group rates to ensure your teams knowledge stays relevant and up-to-date amid the changing trends and directions in the industry. Dr. Jennifer Golbeck is a computer scientist, Director of the Social Intelligence Lab, and a professor in the College of Information Studies at the University of Maryland, College Park. How does each model view the future of distribution and insurance sales? The LIMRA Annual Conference is one of the largest gatherings of senior executives representing diverse sectors of the financial services industry, including life, annuities, and workplace benefits. Congratulations to the winners! Sponsor sessions and mingle at receptions to get to know your potential customer base, as meaningful conversations with our members are an ideal way to build relationships. We hope you will join us this June for the 2022 LIMRA Marketing Conference. Prime Minister of New Zealand (2017-2023); Senior Fellow, Harvard University; Special Envoy, Christchurch Call; Board Member, The Earthshot Prize. This is a FREE SERVICE for all LIMRA conference attendees. This workshop will include case studies of how customer advisory boards have been used by insurance companies across varied departments, including sales, marketing, and product. According to research published by LIMRA and EY, gaps in benefits awareness and understanding continue to persist, and in the new world of work, have made education and engagement burning platforms. Understanding audience preferences will better connect employees with the coverage they need, and help them understand the coverages they have. Michael Long, Assistant Vice President, Experience and Capabilities Strategy, Protective Life Insurance CompanyMatt Moore, Director, Experience, Design and Insights, Sammons Financial Group Moderated by: Alisha Reed, Vice President, Marketing Strategy, Protective Life Insurance Company. Registration Fees:Member: $1,350.00Non-Member: $2,700.00. Follow cleaning and safety tips during your trip to maintain a safe travel environment (e.g., disinfecting surfaces, wearing a face covering, etc.). Alice Norsworthy is President, Global Marketing for Universal Parks & Resorts. One of the most effective military leaders in recent U.S. history, General David H. Petraeus a highly decorated four-star general whose distinguished 37-year military career culminated in six commands as a general officer (five of which were combat) addresses the most significant global challenges facing us today, including ongoing international security issues, macroeconomic trends, and the tasks of strategic leaders. Research Abstract. Combining thought-provoking examples drawn from contemporary culture with a deep perspective based on a centurys worth of data, he shares the tools for catalyzing collective change and inspiring action. To thrive in this dynamic environment, businesses need to adapt and employ effective strategies. Dr. Golbeck writes for, {{ primary[selectedPrimaryIndex].title }}, {{ secondary[selectedSecondaryIndex].title }}, 2) Meeting Market Research Demands with Customer Advisory Boards, 3) How to Make our Industry Attractive to Marketing Talent, Datashock: Artificial Intelligence, Connectedness, and Readying for the Big Data Future, 4) Guide, Inform, Measure: Influencing Sales Outcomes and Demonstrating Marketings True Value, 5) Marketing Success with Underserved Consumers. Cover your nose and mouth when coughing or sneezing. Self-monitor and report any symptoms to meeting organizers immediately. 59 Registrants from the same company will receive a $150 discount per person when using the quantity discount promo code provided. He has been featured on ABC World News, CBS, MSNBC, HBO, Showtime, MTV and BET, and Forbes has called him the de facto poet laureate of corporate America. Sekous accomplishments include two National Poetry Slam championships, two national poetry tours, two Independent Music Awards, three Helen Hayes Awards, the most Just Plain Folks music awards in history, the 2020 ABA Entrepreneur of the Year award, and the first Best Spoken Word Album Grammy nomination for a poet in 30 years. | Privacy Policy As the industry embraces innovation and new technologies, it becomes crucial to strike a balance between promoting innovation and maintaining consumer trust. In recent years, there has been increasing interest in incorporating annuity products into 401(k) plans and IRAs to provide retirees with a guaranteed income stream. AVP, U.S. A single payment is required along with the total number of registrants. Email [email protected]. His strategies and creative contributions have led to the launch and success of Budweisers Made In America music festival, the Brooklyn Nets (Hello Brooklyn! In this session you will hear distribution leaders and private equity firms discuss these topics and share insights on the future of distribution in the independent brokerage channel. These and other issues will be addressed at LIMRAs 2023 Annual Conference. Ms Ardern is a champion of woman's empowerment. Well feature sessions that uncover whats next for our industry, identify tomorrows potential, and break new ground! Her TED talk was named one of the most powerful talks of 2014. As more marketers incorporate Facebook into their promotional campaigns, there are a number of . ), the pandemic certainly shook us up and caused many to revisit their marketing messages and methods. . In both our personal and professional lives, no matter what we do, we are all marketers. "Digital acceleration was around pre-COVID, but it certainly needs to be on steroids and . Prior to this role, Jonathan was leader of Strategic Channel Marketing for Retirement Solutions business. ALISHA REED, ModeratorVice President, Head of Retail MarketingProtective Life Insurance Company. In the face of this complexity and volatility, leaders must have strong strategies that address critical business issues. PROOF OF FULL VACCINATION AGAINST COVID-19. Cancellations received from September 29, 2023 to October 13, 2023 will be refunded, less a $375 processing and administrative fee. 14. Several macroeconomic trends have been causing industry players to rethink their operating models. Insana was named one of the Top 100 Business News Journalists of the 20th Century and was nominated for a news and documentary Emmy for his role in NBCs coverage of 9/11. Experience the excitement surrounding Generative AI and ChatGPT in reshaping the industry landscape. Please note that hotel rates will go up after April14, 2023 or when the meeting room block sells out, whichever comes first. Your airline is the best source for personal safety protocols at the gate and on the airplane. Email; 860-285-7776; Page 11 LIMRA Insights Page 55 Trustworthy Selling. Marketing is measurable, thanks to evolving tools and research. Be sure to visit your airline website the week you are traveling and sign up for notifications related to your trip. Hotel Reservations. User testing. Educational and engaging, the conference connects members with one another as well as with sponsors that choose to showcase their services and solutions. Perhaps the most critical aspect of our talent challenge is distribution and attracting new producers. How could it alter long-standing practices in financial services? Join this panel discussion to hear insights on the evolution of benefits communication and the approaches that will drive successful employer and employee engagement. He has been runner-up for Time magazines Person of the Year, Prospect magazines Public Intellectual of the Year, three times a Foreign Policy magazine top public intellectual, and the only person, while in uniform, to throw out the first pitch of a World Series game and do the coin toss at a Super Bowl. While perhaps initially focused on disruption, this landscape is rapidly evolving to a more co-opetition environment where Insurtechs and insurers are coming together to better meet the needs of customers and business partners. In this session learn about the progress, top challenges, and key strategies to develop the next generation of financial services professionals as well as practical go-to-market tips to engage consumers seeking financial solutions. Are Your Emails Landing in the Junk Folder? The passage of the Secure Act in 2020 has paved the way for annuities to be more accessible within retirement plans, and multiple annuity providers have introduced new products since then. By agreeing to attend, you understand and commit to abide by and respect these measures. Join us for best practices from testing experts and learn how to help optimize and continually improve your marketing efforts. Dr. Golbeck began studying social media from the moment it emerged on the web a decade ago and is one of the worlds foremost experts in the field, discovering peoples hidden attributes from their online behavior. Join us for an insightful session where we delve into these critical topics, allowing you to effectively connect with this important market segment to drive sales success. Designed for insurance industry marketers, by insurance industry marketers, the Marketing Forum offers attendees the opportunity to actively engage with their peers to share best practices and discuss shared challenges in the context of the insurance space. The 2023 Life Insurance Conference will take place from . Expiry: Service: Purpose: Supports the website's technical functions. You will leave with strategies and actionable information on how to take your current success to the next level in both your career and life. LIMRA is a worldwide research, consulting, and professional development organization that helps more than 600 insurance and financial services companies in 73 countries increase their marketing. Break new ground, meet new friends, and most of all have FUN! Prior to that, Caruso-Cabrera was a special projects producer for Univision where she gained experience covering Latin America. The rapid advancement of emerging technologies presents both opportunities and challenges for businesses operating in a highly regulated industry. Note:Discounts may not be combined with any other discount offer. Combining innovation and inspiration, Sekou Andrews is redefining the notion of what a speaker is, and what a poet can be. Comply with any protocol signage displayed. Better Benefit Decisions Through Behavioral Economics, For the Culture: The Power Behind What We Buy, What We Do, and Who We Want To Be, 4. Petraeus has received numerous decorations including four Defense Distinguished Service Medals, the Secretary of States Distinguished Service Medal, the Bronze Star Medal for Valor, the Combat Action Badge, the Ranger tab, master parachutist wings, medals from 14 foreign countries. Did you know that 95% of customers rely on online reviews to decide whether or not to buy a product or acquire a service? In this inspiring talk, Marcus shares stories from his own life and career as a top marketer. Email: [email protected]:Mon - Fri 7:30am - 4:30pm ET, Producer Compliance Training Support 866-364-2380, Catherine Theroux Director, Public Relations, Office: 860-285-7787Cell: [email protected]. Over the course of his career, Marcus has developed a practice for creating culturally contagious ideas that inspire people to take action. There are so many ways to test marketing campaigns A/B testing. Michelle Caruso-Cabrera is a CNBC contributor and was the first Latina anchor at CNBC. 10+ Companies may purchase 10 or more registrations and receive a 20% discount on the total registration fee. 11) Strengthening Our Value Proposition: Has the Pandemic Changed How You Tell Your Companys Story? Technology trends may be the most transformational force of our time. 53% lack the ability to use data for targeting, 20% said customers are opting out of personalized communications, 13% indicated data automation is limited or not yet available, 13% said regulation or control partners are challenging use of data for customer engagement. Understanding the perspectives and experiences of investors as they plan for and enter retirement is essential for carriers and their distribution partners. Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice serving as the Head of Strategy at Wieden+Kennedy New York and one foot in the world of academia as a marketing professor at the Ross School of Business, University of Michigan. In addition to the private sector experience, Jonathan served two years as Army Sergeant in the Eighth US Army. Coloring Outside the Lines: Innovation and Creative Problem Solving, 12) Webinars and Virtual Meetings Keep New Staples Fresh, Breaking Ground in the New World of Marketing, https://www.cdc.gov/coronavirus/2019-nCoV/index.html. KELLY TINGLEField Communications ManagerOneAmerica. Golbeck studies the most cutting-edge developments in Artificial Intelligence and is one of the worlds foremost experts in the field. Provide strategic oversight and improve effectiveness of LIMRA's Domestic Conference program; Develop and direct LIMRA's Annual Conference, working closely with the Annual Conference. Her engaging and fun personality makes Marilyn the perfect choice, even for audiences that are often hard to motivate. President, Prudential Retirement, Prudential Financial, Inc. President and Chief Executive Officer, LIMRA and LOMA, SVP and General Manager, Retirement & Investment Solutions, USAA Life Insurance Company; President, Investment Services Company. We will hear from leaders who are committed to making a difference in this space and what type of impact they have observed. With emerging innovation in healthcare, medicine, and technology, there are real and measurable opportunities to impact policyholder health, which translate to improved business performance. This session brings together a panel of experts who will discuss the industry's challenges in educating clients on income strategies, delve into different annuity strategies for generating retirement income, and explore how advisors view annuities across different distribution channels, including fee-based annuities in the registered investment advisor (RIA) channel. Leaders who continuously evaluate their business operations will ensure value creation and long-term success. . 800-235-4672; Page 83 LIMRA LOMA SelectWrite. Her research has influenced industry, government, and the military. Prior to her current role, Ms. Norsworthy was Chief Marketing Officer for Universal Parks & Resorts where she led numerous successful brand positioning, park and attraction launch campaigns. Alex De Fursac Gash, Senior Director, Analyst, GartnerModerated by: John Proano, Director, Enrollment and Engagement Strategy, Prudential. Our onsite protocols will abide by the CDC and local laws, rules, regulations, or guidance. The LIMRA Annual Conference is one of the largest gatherings of senior executives representing diverse sectors of the financial services industry, including life, annuities, and workplace benefits. It means anticipating challenges and opportunities, and preparing ourselves to tackle them with creativity and resilience. Wash hands frequently throughout the meeting. Marilyn is best known for customizing her keynotes to each audience, with attendees often saying She was speaking directly to me. Purpose: Expiry: Purpose: Used to share consent across domains. We are in a new environment and operating under a new model, and it is here to stay. Join the members of the Marketing Committee to: Join us as the conference begins to meet and greet peers while you share ideas and common experiences. As we kick off a conference dedicated to "breaking new ground," our opening speaker will challenge us to embrace purpose as the compass that helps us successfully chart new courses and navigate change. Segment Marketing, John Hancock. She leads their Marketing and Sales division and the development of capabilities, consumer, and trade programs that build brand equity and demand for Universal Parks and Resorts around the world. LIMRA's 2014 Marketing and Research Conference in Boston started on May 28, and it's not too late to register and attend sessions over the next few days. Facilitated by: Dan Griesemer, Director, Head of ILFS Marketing, OneAmerica. Hanover Research Group will also share additional best practices for survey development and execution that can truly maximize mid-size marketing budgets. For sales communications, outcomes can range from better engagement to increased sales. During her time in office she faced the challenges of a live streamed domestic terror attack against New Zealands Muslim community, a volcanic eruption and the COVID 19 pandemic. Our program features thought leaders and forward-thinking executives. Please note that hotel rates will go up after the cut-off date or when the meeting room block sells out, whichever comes first. Learn how hidden opportunities can provide unexpected benefits. Join the discussion about marketing practices that work, and the opportunities ahead. As the founding Chair of Shared Value Initiative Hong Kong, he has been working with like-minded senior leaders from various industries to help private companies create economic value while addressing social or environmental issues. What steps have you taken to strengthen your alignment and partnership? The distribution landscape is rapidly evolving, driven by technological advancements, changing customer behaviors, and emerging competition. Why Exhibit - 2022 Please check this page regularly for health and safety updates.Updated: [3/8/2023]. No refunds will be issued after October 13, 2023. Marketers have long been the champions of uncovering customer insights, segmenting audiences, designing user journeys, and creating engaging digital content and capabilities. Ms Ardern is the 2023 Angelopoulos Global Public Leaders Fellow at the Harvard Kennedy School and the Hauser Leader in the Schools Center for Public Leadership, a program where leaders from public, private, and nonprofit sectors engage with students and faculty on building skills in principled leadership. In other cases, targeting breaches the lines of ethical marketing. Although, we cant predict what the disruptive events will be, we can create organizations that can not only survive these events, but also thrive. To overcome this challenge, marketers need not only clear and concise metrics to track the success of their marketing campaigns but also to have a compelling storyline for communicating the value of their investments, in a way that is both understandable and impactful. [CANADIAN] A Canadian Perspective: Driving Growth in a Changing World, 10. Jeff helps employees and employers put on their customer glasses to create meaningful change. For many companies, this convergence has resulted in blurred lines between the traditional roles of marketing and operations teams, leading to the need to define new processes and operating models. If you receive any unsolicited or suspicious email or phone call about a hotel booking in conjunction with this meeting, our advice is not to click on it, but delete the email immediately. Content testing just to name a few. Youll learn about the top 10 ways to increase inbox placement and walk away with actionable tools you can use immediately to monitor and improve your email deliverability. And using them effectively? The speakers will highlight the power of direct mail through the sharing of key logistics, best practices, and case study examples of results-proven, successful campaigns. Dr. Golbeck writes for Slate and The Atlantic and frequently appears on NPR, including as a regular guest host for The Kojo Nnamdi Show. In addition, her leadership has helped raise the companys and business lines market visibility by aligning marketing, digital, communications and brand experiences to core strategic objectives ultimately aiding in the growth of new business and retention. Some firms are joining the aggregator model; others are not. That was the word from a panel at. Insana graduated with honors from California State University at Northridge. Businesses are looking for better ways to support their employees, and carriers and technology/HCM platforms are searching for ways to meet consumers needs. Find the latest Reborn Coffee, Inc. (REBN) stock quote, history, news and other vital information to help you with your stock trading and investing. The pandemic accelerated everything virtual. Marilyn is also the author of three motivational books including Is There A Hole In Your Bucket List? In this session, a panel of industry experts will share their experiences and advice for how to avoid common pitfalls. 800-235-4672; Cover2 LIMRA's MarketFacts. LIMRA Thunderbird School of Global Management About As Conference Marketing Manager with LIMRA, one of the largest insurance organizations in the world, I focus on developing and. KRISTA STEVENSMarketing StrategistAmeritas. If your marketing emails dont land in the inbox, nobody will ever see them! Located inside of the Brea Community Center, Meeting Rooms A and B are the ideal setting for business meetings, seminars, training classes, and breakout spaces for larger seminars. The world is on the precipice of an AI revolution, a seminal technology moment the likes of which we have never experienced. Email; 860-285-7727; Page 7 LIMRA Executive Development. Every aspect of our industrys ecosystem is under pressure, whether it be pre and post sale processes, employee benefit enrollment, or customer acquisition. We thank you in advance for your patience and cooperation during these unprecedented times.
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